March 14, 2018 17:27

Overview

Leverage your campaign data to estimate subscription revenue. By default, the dashboard will use your average approval rates by cycle, aggregated across all campaigns (in the filter set) with active subscriptions.

  • Note: Cancels are implied as part of billing rate
  • Does not consider Chargebacks or Refunds

Potential Actions

Use the Subscription Forecasting dashboard to:

  1. Estimate the amount of revenue that your subscription business will generate in the next billing cycle, based on benchmark data from your campaigns. Note: The Subscription Forecast does not consider new initial orders in the forecast numbers, and it only projects out 1 cycle for each subscription.
  2. Understand the quantity of products that are associated with orders that are scheduled to bill, and estimate the quantity that is likely to approve.

For comprehensive definitions of data elements and measures, please reference the Glossary of Measures.

Additional Resources

You may find the following Help Center articles relevant to Analytics helpful.

  1. Glossary of Measures
  2. Glossary of Terms
  3. How to use Filters
  4. Analytics Vs. Reports - Data Calculation Methodology
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