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The Internet marketing industry uses terminology that can be confusing. This Glossary of Terms will help guide you through the jargon. Each of the terms is listed in alphabetical order.

If you are interested in understanding more about Analytics distinct measures, refer to the <a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures">Glossary of Measures</a>.<br>

You may find the following Help Center articles relevant to Analytics helpful.

<a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures">Glossary of Measures</a>

<a href="https://support.sticky.io/en/articles/2962350-glossary-of-terms">Glossary of Terms</a>

<a href="https://support.sticky.io/en/articles/3730523-how-to-use-filters">How to use Filters</a>

<a href="https://support.sticky.io/en/articles/3723632-analytics-vs-reports-data-calculation-methodology">Analytics Vs. Reports - Data Calculation Methodology</a>

1. <a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures">Glossary of Measures</a>
2. <a href="https://support.sticky.io/en/articles/2962350-glossary-of-terms">Glossary of Terms</a>
3. <a href="https://support.sticky.io/en/articles/3730523-how-to-use-filters">How to use Filters</a>
4. <a href="https://support.sticky.io/en/articles/3723632-analytics-vs-reports-data-calculation-methodology">Analytics Vs. Reports - Data Calculation Methodology</a>

Glossary of Terms

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