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The Internet marketing industry uses terminology that can be confusing. This Glossary of Terms will help guide you through the jargon. Each of the terms is listed in alphabetical order.

If you are interested in understanding more about Analytics distinct measures, refer to the <a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures" rel="nofollow noopener noreferrer" target="_blank">Glossary of Measures</a>.<br>

You may find the following Help Center articles relevant to Analytics helpful.

<a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures" rel="nofollow noopener noreferrer" target="_blank">Glossary of Measures</a>

<a href="https://support.sticky.io/en/articles/2962350-glossary-of-terms" rel="nofollow noopener noreferrer" target="_blank">Glossary of Terms</a>

<a href="https://support.sticky.io/en/articles/3730523-how-to-use-filters" rel="nofollow noopener noreferrer" target="_blank">How to use Filters</a>

<a href="https://support.sticky.io/en/articles/3723632-analytics-vs-reports-data-calculation-methodology" rel="nofollow noopener noreferrer" target="_blank">Analytics Vs. Reports - Data Calculation Methodology</a>

1. <a href="https://support.sticky.io/en/articles/2962307-glossary-of-measures" rel="nofollow noopener noreferrer" target="_blank">Glossary of Measures</a>
2. <a href="https://support.sticky.io/en/articles/2962350-glossary-of-terms" rel="nofollow noopener noreferrer" target="_blank">Glossary of Terms</a>
3. <a href="https://support.sticky.io/en/articles/3730523-how-to-use-filters" rel="nofollow noopener noreferrer" target="_blank">How to use Filters</a>
4. <a href="https://support.sticky.io/en/articles/3723632-analytics-vs-reports-data-calculation-methodology" rel="nofollow noopener noreferrer" target="_blank">Analytics Vs. Reports - Data Calculation Methodology</a>

Glossary of Terms

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